Our Team

Anthony Maddalena CEO and Head Trainer

As both CEO and Head Trainer, and with over 15 years cold calling experience at board level, your trainer Anthony Maddalena, can be relied on to drive away the fear and mythology often surrounding this most vital of business activities!

An enthusiastic advocate of utilising Eastern psychological practices to enhance positive behaviour, and break self-limiting patterns his proven cold calling training methodology has assisted numerous cold-callers around the world to fully release the potential in their cold calling.

Anthony created and developed his methodology “on-the-job”, starting out as a Customer Development Representative at OneSource Information Services and progressing to Global Head of Sales Development responsible for driving the performance of OneSource’s international telemarketing teams, in the US, India and Singapore, with unprecedented results!

With a naturally warm and approachable style, he is keen to share his straight- forward jargon- free recipe for success with all those wishing to take their cold calling to the next-level.

Driven by a passion to assist others to develop with his cold calling training solutions, his greatest reward has been to see PowerCall telemarketing training workshops generate the same levels of enthusiasm and positive results whether delivered at home, or across the globe!

Anthony is proud to be a Master of the Institute of Sales Management, the UK’s prestigious and only official body representing best practice for sales professionals.

Over the years Anthony’s cold calling training clients have included Vodafone UK, Microsoft, Ericsson IPX, OneSource (USA/India), Dow Jones International, TNT Post, Unify Communications and Info Group (USA).

Anthony can be contacted at [email protected]

Alexandria Rogers, Director of Global PR and Events.

Alexandria is a well-known and received Marketing Communications professional specializing in Europe, Middle East and Africa. Although permanently residing in the United Kingdom for many years and a naturalized Briton, she herself is American born.

Her vast communications expertise has been gained by bridging the needs of transatlantic Blue Chip Corporations taking her to most parts of the world where she has been responsible for building top infrastructure networks by negotiating contracts, reorganizing departments and redesigning corporate images. She has considerable experience of running major events, press meetings and exhibitions on both sides of the Atlantic.

Alexandria has worked for a wide range of major corporations and brings the teaching of public relations into a new dimension by using ingenious techniques to build internal and external support to call centres. Her dynamic sessions concentrate on positive motivation and interpersonal skill building to assist candidates in their role in the work place building awareness of business structure and customer care.

More recently she formed her own international PR and events company called Gorgeous Communications building up an enviable reputation in the luxury event and conference sectors.

Her international expertise and enthusiasm for different cultures aligns her perfectly to the work of PowerCall Global Training.

Alexandria can be contacted at: [email protected]

0r call us:
UK +44 (0) 7971 959 226
USA / Canada Toll-free phone: 1-800-245-9789